Dhillon School of Business

Basil, Debra

Title: 
Faculty
Department: 
Management - Marketing
Campus: 
Lethbridge
Languages: 
English
Research Expertise: 
Employee Volunteerism, Cause-related Marketing, Cause-marketing, Alliances, Charity, Nonprofit Advertising, Corporate Social Responsibility, CSR, Nonprofit, Efficacy, Experiments, Charitable Donations, Fear Appeals, Consumer Behaviour
Phone:
403-329-2164
Email:
debra.basil@uleth.ca
Topics:
Business
Consumers
Ethics
Marketing
Social Marketing
Social Responsibility
Volunteerism

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