Element | Best Practices |
Bleeding (Margins) | 0.125 on all sides No critical information in bleed area or at the edge of the clip area “All Marks” selected in Marks and Bleeds Panel |
Colour | Specify pantone number (Print industry colour matching system) No unintended spot colours that require additional printing plates CMYK colour format (on full colour images only) - NOT RGB No RGB images or RGB colors in a four-colour process printing job (RGB images may not separate properly unless colour management is on and set up correctly) |
Digital File | Press-ready PDF preferred Accepted formats include PowerPoint, PDF, .psd, .eps, .jpeg, .tif, .ai We do not accept Excel files |
Fonts | All font files used in the layout or in a graphic are embedded or outlined
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Images | Only high-resolution image data (do not provide images taken off the web; our graphic designers can source images for you) File format is .tif, .jpeg, .eps, .psd, .ai, raw photo files; no .gif files |
Links | Links to placed graphics, images, and text elements |
Logos | Preferred file types include eps tif or png. Please do NOT convert if these file formats are not available. Provide designer with what you have available. |
Resolution | Minimum 300 dpi - Refers to the number of dots or screen pixels used to create an image (the more dots, the higher the resolution, the better the image)
- Higher resolutions increase file sizes
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Transparency | Flattened prior to exporting to PDF |